Wednesday, November 11, 2009

TV - The Fresh Beat Band

☻☻☺☺☺
(two smiley faces out of five)

The Fresh Beat Band is a new show aimed at kids aged about 2 to 6 that airs on the Nickelodeon networks. The Fresh Beat Band is a live action show that stars the four members of the Fresh Beat band: Kiki, Marina, Twist and Shout. The show is bright and colorful and there’s lots of singing and dancing and everyone is very clean-cut and kind to one another, but there’s absolutely nothing that makes this show stand out as … well … good.

The Fresh Beat kids appear to be in a music school of some sort, but it’s kinda hard to figure out exactly what age they’re supposed to be since the actors are in their early twenties but the show is aimed at young children. Obviously the Fresh Beat kids are not supposed to be in college, but they’re way too old to be in grade school … so, where are they, anyway?

Since these kids are a band, this of course means that there’s lots of singing and playing of instruments, but the songs are these happy, sappy, uninspired tunes that you’ll (thankfully) forget a few minutes after you’ve turned off the television.

The very non-offensive, cookie-cutter squeaky-clean kids of the Fresh Beat Band say things like "cool beans," "ready, steady, play" and "kickin"! Are you falling into a sugar coma yet? Shudder.

I honestly can’t figure out what the point of this show is. It’s not particularly entertaining. There are no real lessons to be learned here and no great songs to take away. Just a bunch of kids who are too old to be toddlers and too young to be parents trying to connect with small children. In a word, the Fresh Beat Band is fresh, yes. It’s also bright, and youthful, and kinda loud, but completely lacking in any sort of substance.

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